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First “Marketing Done Smart” event of 2021 enables businesses to develop their content marketing strategy

Social media marketing expert Pauline Kwasniak provided excellent insights into how businesses can better engage with their target customer segments through improved content marketing strategy. The event, hosted by RIKON, also covered other important factors such as the best practices, common mistakes and the importance of planning – all of which contribute to the establishment of a successful content marketing strategy.

“How to develop your content marketing strategy for 2021”. Presented by Pauline Kwasniak.

“Marketing Done Smart” webinar series is a part of South-East Marketing Forum and is proudly hosted by RIKON. The monthly series, featuring an exciting lineup of expert speakers, is envisioned to become an educational and support-focused platform, where start-ups, micro-businesses and even SMEs can learn about the latest developments in the field of marketing and gain some valuable insights, which can be applied to their business. Next event is scheduled to take place in early March.