Towards a Conceptualisation of a Service Innovation Maturity Model
Towards a Conceptualisation of a Service Innovation Maturity Model
Blommerde, Tadhg (2013) Towards a Conceptualisation of a Service Innovation Maturity Model. In: Irish Academy of Management Conference (September 2013), Waterford Institute of Technology.
Following best practice detailed by Jochem et al. (2011), this paper evaluates existing research concerned with the assessment and development of capabilities for effective service innovation in Irish SMEs and proposes a maturity model framework comprising of stages presented in an evolutionary framework that sequentially and incrementally describes the development of capabilities in a logical order. Our service innovation maturity levels range from low to high illustrating the increasing sophistication of the outlined attributes as firms grow and mature capabilities to achieve their service innovation goals. Due to the research deficit, it is anticipated that the on-going study will make a substantial contribution to both academic knowledge and practice by expanding the service innovation literature and identifying and detailing the specific innovation maturity levels that can be used to enhance service innovativeness. The paper also highlights essential aspects of the discipline which warrant further investigation in the future.