Marketing & Digital Programme Portfolio

The WIT Business School offers a portfolio of executive/practitioner and undergraduate programmes in marketing and digital media that have been developed by Academy staff in collaboration with industry. Our programmes are designed to ensure that our graduates qualify with an award that is valued by industry and provide the learner with a learning experience that is unmatched.

The Master of Business in Marketing?

If you have a degree in marketing or a general business degree with a marketing major/specialization and you would like to pursue a career in marketing, then this programme has been designed with you in mind. The MBS in Marketing is a one-year taught programme aimed at preparing graduates for marketing and sales careers within organisations.

The Master of Business in Internationalisation

The MBS Internationalisation programme is a one year taught postgraduate business programme that is aimed at students who are interested in developing the skills and knowledge to work in international business environments. This course brings graduates to the cutting edge of the discipline by offering an international programme of study incorporating modules in international business negotiations, international strategy and foreign direct investment. The programme aspires to produce graduates who make a critical contribution to the performance and success of international-oriented businesses.

The BA (Hons) in Marketing & Digital Media?

The BA (Hons) in Marketing & Digital Media is a four year degree course, which prepares students for employment in marketing in the digital age. The first two semesters consist of general marketing and business subjects and then students study the specific marketing, advertising & media subjects from semesters 3-8

The Bachelor of Business (Hons) Specialising in Marketing

This four-year full-time flexible degree that gives you a range of business disciplines in the first two years while allowing you to specialise in Marketing in the final two years.